TOKYO, BEYOND THE GUIDEBOOKS.

A curated private companion for Tokyo

Tokyo’s true essence lies beyond language, formalities, and unspoken social codes. Asobi is a private concierge for international visitors to Japan, offering personal accompaniment, interpretation, cultural guidance, and dedicated day-of support—elevating every “I’d love to go” into a safe, seamless, and sophisticated experience.

  • Barest Companion Support
  • Translation & Communication
  • Elevated & Smooth Booking

A REFINED WAY TO EXPERIENCE TOKYO

Asobi offers privileged access to uniquely Japanese cultural experiences—far beyond what conventional sightseeing can provide—while placing the utmost importance on etiquette, safety, and thoughtful discretion. Each experience is curated to be serene and sophisticated, free from noise, crowds, or intrusive salesmanship. Tailored to your personal preferences and pace, we propose the most refined and seamless journey for you.

Bar interior
Companion support

Asobi is companion guiding

We transcend the barriers of language and local rules, resolving any concerns you may have in the moment with discreet, on-the-spot support.

THE PROBLEM

Confused traveler

Too much choice, no path

An abundance of information, yet no clear pathway aligned with your purpose. The result: time quietly dissolves, and the quality of the experience diminishes.

Crowded street

Language & booking friction

Concerns surrounding reservations, on-the-day arrangements, and communication can quietly narrow the breadth of your experience—limiting what should otherwise be limitless.

WHAT ASOBI IS

Traditional room

ASOBI is a private support service that designs each experience and its flow in harmony with the purpose of your journey, your preferences, and the way you wish to spend your time. Beyond reservations and interpretation, we curate venues that align with your sensibilities—refining the rhythm of the day, the tone and volume of conversation, and even the physical ease of movement—so that every element unfolds with effortless precision.

WHAT YOU RECEIVE

Pre-briefing

Pre-briefing: Before the day, we align on your goals, preferred pace, areas of interest, and any concerns so the experience feels smooth and personalized from the start.

Companion assists

Companion Assists: We help with communication, translation, navigation, simple coordination, and local decision-making so you can focus on the experience instead of the logistics.

Cultural guide

Cultural Guide: We provide context around places, etiquette, atmosphere, and local customs, helping you enjoy a more comfortable and meaningful time in Tokyo.

EXPERIENCE CATEGORIES

Tokyo Nightlife Culture

Tokyo Nightlife Culture

A curated evening out with a focus on courtesy and refined experiences.

Yokocho & Back-Alley Locals

Yokocho & Back-Alley Locals

Authentic local encounters in Tokyo's hidden lanes and retro drinking alleys.

Ghost Stories & Mystery Walks

Ghost Stories & Mystery Walks

Explore Tokyo's eerie folklore and haunted spots — all within a safe, guided setting.

Only-in-Japan Services

Only-in-Japan Services

Experience uniquely Japanese service concepts that don't exist anywhere else in the world.

Clinic Reception Support

Clinic Reception Support

Assistance with check-in and communication at local clinics — for non-emergency visits.

HOW IT WORKS

1

Send us your request — tell us what experience you're interested in, your preferred area, dates, and group size.

2

Receive a tailored plan — we'll suggest the best itinerary and flow based on your preferences.

3

Pre-visit briefing — we'll share the rules, key etiquette, and a walkthrough of the day's schedule.

4

On-site concierge support — we accompany you with interpretation, guidance, and real-time assistance for a seamless experience.

Tokyo tower night

Contact

Simply share your purpose in a single phrase.
Through a thoughtful consultation, we will craft a vision of Tokyo designed exclusively for you.

REQUEST A PRIVATE PLAN